Exclusive: Introduction Lionsgate The Hunger Games: Song of Songbirds and Snakes Looking at Thursday night between $5.75 million – $6 million After show times that started at 3 p.m.
Again, these numbers are not from the studio and we could see a slightly different result by the morning. While some will be quick to shout that Marvel Studios failed last weekend, Wondersbegan its weekend journey with a Thursday night cume of $6.6 million that led to the lowest opening ever for a Disney MCU title at $47 million, take note. Songbirds and snakes Costs half price Wonders$200 million in $100 million. Furthermore, Lionsgate always hedges its risk on a big title with the bulk of foreign sales.
The forecast heading into the weekend was at $50 million+ United State, $100 million+ all over the world. We’ll see where this lands. Part of the uphill battle for the film is that it stars a new, sans-franchise Jennifer Lawrence, and one character that intersects with the core franchise, Coriolanus Snow. Similar to the first film when Lawrence wasn’t a big name, Lionsgate is rolling the dice on relaunching the Suzanne Collins brand in West Side Story Actress Rachel Ziegler in the fiery tribute role of Lucy Gray-Bird and even British actor Tom Blythe as Snow.
Song of songbirds and snakesPreview night isn’t far from that The Fast and the Furious spin off Hobbes and Shaw‘s $5.8 million (showtimes start at 7 p.m.) which reached a $60 million opening; This is despite the fact that the film was very male-oriented hunger Games“Female crowd. Other companies being used are Amazon/MGM Creed III which grossed $5.4 million in its Thursday night preview and grossed $58.3 million for 3 days. Closer to the female demo is Conjuration spin off The nun which grossed $5.4 million on Thursday and $53.8 million for 3 days with women sharing a 49% share per CinemaScore over the weekend.
NB, Song of songbirds and snakes He never intended to post a preview in the vicinity of the latter The Hunger Games: Mockingjay Part 2 which was released in November 2015 and grossed $16 million on Thursday night for the lowest domestic opening in the Collins franchise at $102.7 million. As it was not Songbirds and snakes Bound to imitate Harry Potter 2016 Spinoff Fantastic Beasts and Where to Find Them Which saw Thursday night at $8.75 million USD and 3 days of $74.4 million USD/CAD. Basically, hunger Games“The fan base is not as extensive Harry Potter‘s. (Fantastic beasts 55% female skewed to Mockingjay 260% female, with the majority of older Potter fans at 65% over the age of 25. Mockingjay 2A 50/50 split for audiences under/over 25).
Part of the challenge here for Lionsgate in getting audiences into the prequel is that hunger Games Fans were completely unaware of the existence of a new Collins novel: It was released in the heart of Covid in May 2020 and saw sales of just 500,000 in its first week according to NPD BookScan when bookstores were closed. This sales figure eventually rose to 3.5 million copies sold.
While the number of critics stands at 112 on Rotten Tomatoes Song of songbirds and snakes The lowest score in the franchise at 64% new, the series has often been cash proof, and has held up well through the holiday season. Mockingjay 2 It collected $198.5 million in its first 10 days of release thanks to the Thanksgiving Day stretch.
Social media analytics company RelishMix says social media works Songbirds and snakes “It’s played on a mixed positive note with giddy Generation Z and younger millennial fans hissing their praise of the newest entry into the franchise. Many are fascinated by the nostalgia the franchise brings from their childhood: ‘I’m 14 years old so happy, 25 years old me crying Others say, “Look, I have absolutely no idea what this book is about, but when I saw that crouched pose, it was like seeing Katniss again.” This movie will heal my childhood traumas.
The other preview numbers we’ve heard about, but Universal hasn’t considered, are DreamWorks Animation’s Trolls band together With a roughly $2 million discount on showtimes that began at 2 p.m. This group of three is looking at a high start of $20 million and a low of $30 million. The film also received the lowest RT score in the series with a 62% fresh rating from critics. If this preview number is correct, it’s heads and hair on top Trolls$900K in Thursday previews, higher than Illumination/Universal’s Tuesday night previews He sings Priced at $1.7 million.
TriStar and Spyglass Media have Eli Roth products Thanksgiving A must-see horror film for teens on its opening weekend while Searchlight’s Taika Waititi comedy debuts The next goal wins Looking at single numbers. More on those in AM.
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